Schools of Nursing need to own who they are, what they do, and why they are so powerful and life-altering for people. I’d love to see schools of nursing create materials that show the immense impact that they have. I’ve done many higher education videos and the big campaign video is always this grand, expansive story that's only made for the greater university and not the offshoot colleges.
I’d like to see schools of nursing do that. Show your nursing students out in the field, out in the community, working hard, studying, researching, and making changes in people’s lives. I’d love to see schools of nursing do big storytelling. Make the nurse feel like a star.