You should be capturing life throughout your hospital on the regular. These images should be dynamic, cinematic, and heartfelt. Stop going for the same tired look. Make sure very image is telling a story in an effective way. This is the same for schools of nursing, medical schools, and colleges of health sciences.
It’s coming on Halloween. Are you getting your young patients out unto the halls and doing trick-r-treating? If not, you should be and you should be documenting it on your social, via live video, and on your email. This is your way of showing your community you care about these young patients who would rather be anywhere else by the hospital.